Nominees Food Boost Challenge 2022 announced

The nominees for the Food Boost Challenge 2022 have been announced. The jury has selected ten nominees from 25 innovative and inspiring innovations. They were presented last Friday during the matching and co-creation day of the challenge at Van Gelder Groenten & Fruit. Medical Delta Lving Lab VIT for Life is one of the initiators.

Five teams of college students and five teams of university students will take up the challenge with their ideas to tempt young people aged 12 to 20 to eat more fruit and vegetables (products). Together with the initiators Medical Delta Living Lab VIT for Life, HortiHeroes, Foodvalley NL and De Haagse Hogeschool and the 34 partners involved, the teams will work on a prototype, which will be presented on a national stage during the pitch event on 24 May.

Healthy eating is a topical theme that is also being considered in The Hague and in the cities. How can we together create an environment where healthy food is accessible to all and is preferred over the excessive unhealthy offerings?

The teams could submit ideas in various categories: products, hotspots, technology and routes to market. All four categories are represented in the ten nominations and judged on innovativeness, potential impact, ambition and team. Examples of ideas include an educational social app that provides support for better mental and physical health, a trendy vending machine with healthy snack alternatives or hybrid meat with vegetable substitutes.

More information on the nominees can be found here

More information about the Food boost Challenge can be found here